Absolute Black is a global eyewear company based in Hong Kong looking to extend its portfolio and grow across multiple geographies.
Strategy for global brand development and us office management.
Developed a business plan and brand strategies.
The objective was to identify the optimal strategy to grow the business across market segments and geographies and attract investors to the business.
Managed US office to drive sales growth and brand awareness.
Grew eyewear license Elisabeth and James through US majors and specialty as well as international customers. Leading local team and developing a commercial network of agents and showrooms.
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