NEW YORK CITY, USA — September 10th, 2017 – Following on their global app development license with Things 3D, Lonely Dog, New Zealand’s best selling art brand and board games and puzzle developers CEACO have agreed on a licensing deal to bring to life Lonely Dog’s art in intriguing jigsaw puzzles across the North American market. The agreement was facilitated by Intelligent Brand Extension, a unique brand development and strategy firm based in NYC representing Lonely Dog globally across all categories.
“Lonely Dog’s creative imagery and storytelling strikes a chord with anyone with an imagination,” said Tatiana J. Whytelord, founder and president of Intelligent Brand Extension. “We are thrilled to be working with CEACO to bring Lonely Dog’s world to life for puzzle lovers across North America”.
Ceaco launched the first series of 1000 piece adult audience puzzles at Toy Fair in New York City. The series will roll out across several national retailers including Fred Meyer, Walmart and Kohl’s for Fall 2017.
Exhibiting brilliant storytelling and a style that celebrates the nostalgia and vibe of the 50s, Lonely Dog is an art-based property that brings to life a vibrant fantasy world and its beloved central character. More than 200 works of art feature Lonely Dog and the whimsical world of Alveridge, a place that calls to mind glory days gone by.
“Lonely Dog is an unconventional character brand which appeals to a wide audience” Lonely Dog’s creator Ivan Clarke says. “Through my paintings I have discovered another world and the characters that live there. I’m committed to unfolding this world for everyone to see, because when you’ve been to Alveridge you never want to come back.”
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Founded in 1987 by Carol J. Glazer, Ceaco manufactures high quality, innovative and challenging jigsaw puzzles that provide hours of family fun. Ceaco prides itself on developing and maintaining long standing relationships with the finest artists and licensed properties, as well as continuously searching the world over for developing trends, emerging artists, and new technologies in- volving printing, die cutting and unique puzzle materials.